AnimAll Brand
AnimAll Brand

Everything Begins with a Name

AnimAll’s philosophy for pet products for dogs, cats, and rodents is to simplify the lives of pet professionals and pet owners. This is evident in the very name of the brand, which is composed of “Animal” and “All”, meaning everything for all animals. The simplicity of the naming, its easy memorability, the wide range in the catalog, and competitive quality make the AnimAll pet brand the ideal partner for over 3500 pet shops in Ukraine.

AnimAll Brand

Brand Mission and Values
Supporting Ukrainian!

Our main task is to make your pets' lives happier and healthier. AnimAll always cares about the quality and safety of its products, because we know how important it is to truly care for and love.

Honest business and supporting Ukraine – this is what we take pride in. AnimAll’s production facilities are located in various countries, but the VetLine veterinary product line is entirely manufactured in Ukraine, near Kharkiv. We create jobs, pay taxes officially, and even in challenging times we maintain employment for our workers. AnimAll products have never been sold in Russia and will not be. Since the beginning of the full-scale invasion, our team has actively been assisting servicemen and our four-legged defenders of Ukraine.

To truly care for and love is not only our slogan, but also our mission.

15 Years: The History of Development and Establishment

The AnimAll trademark has been diligently working on creating and testing each product: from selling only cat litter fillers in 2012 to a wide range of products in 2025.

AnimAll History
2024 - 2025
2022 - 2023
2021
2020
2019
2018
2010 - 2017
  • The first measuring tape in Ukraine with an LED flashlight.
  • Introduction of AnimAll wet food.
  • Launched cardboard and jute scratching posts for cats.
  • Introduction of the most delicious vitamin treats for cats, TastyVit, and creamy treats by AnimAll.
  • Launched a store branding project.
  • Awarded “Ukrainian Pet Brand of the Year 2024”.
  • Award at the International Festival-Competition "Choice of the Year" 2022, in the nomination "Pet Products of the Year".
  • Awarded “Ukrainian Pet Brand of the Year 2023”.
  • Dry milk substitute for kittens and puppies – AnimAll VetLine PRO.
  • Introduction of unique anti-parasitic collars for cats and dogs – AnimAll VetLine Wicker.
  • Provided charitable assistance to service dogs, animals from frontline zones, charitable organizations, and initiatives that rescue, treat, and give a second chance to our four-legged friends across Ukraine.
  • Launched premium AnimAll white bentonite litter.
  • The first toy for dogs from the AnimAll GrizZzly series.
  • Introduction of interactive toys for cats from the AnimAll CrazZzy and AnimAll Fun series; expansion of the range with the first pet beds, scratching posts, and other accessories.
  • Release of the first AnimAll Fun projectile for dogs made from natural rubber.
  • Launch of innovative vitamin complexes AnimAll VetLine PRO and phytopaste for daily and veterinary care for cats.
  • The first wooden clumping litter by AnimAll in Ukraine, and the first disposable pads with adhesive stickers for fixation by AnimAll.
  • Release of the first AnimAll Fun projectile for dogs made from natural rubber.
  • Release of a spot-on flea treatment for cats.
  • Also in this year, the launch of innovative phytotherapeutic products – AnimAll FitoLine.
  • Release of DeWorm anthelmintics in both tablet and liquid (suspension) forms.
  • The first collars and grooming tools.
  • Awarded "Ukrainian Pet Brand of the Year 2024"
  • Provided charitable assistance to service dogs, animals from frontline zones, charitable organizations, and initiatives that rescue, treat, and give a second chance to our four-legged friends across Ukraine.
  • Company founding.
  • The beginning of the development of the first products.